While it's true that referrals lead to sales, it's important to recognize that you won't get referrals by wishing for them. Instead, referrals roll in when you can turn customers into advocates for your company. Your services must exceed customer expectations and entice clients to share your plumbing or HVAC company with others. But sometimes, you must also take proactive steps to get the referrals flowing.

An HVAC or plumbing business’s longevity heavily relies on each company’s ability to land quality leads over time. With a steady flow of leads ultimately comes a consistent flow of customers, a crucial factor in the long-term success of any service-based business. However, without the right strategies, your plumbing or HVAC business may struggle to connect with leads, both on and offline.

Just like that, June has come to a close. With month six in the bag, we’re officially halfway through the year — but nowhere close to the end of peak season for HVAC and plumbing! As service calls continue to have phones ringing off the hook, government decision-makers and industry-leading manufacturers have also been hard at work, and you know we’ve gathered the latest news. 

From boosting company value to providing customers with peace of mind, HVAC and plumbing service contracts are one of the keys to business longevity. In a market where a new hot water heater can cost the average customer between $1,378 and $3,512 and a new AC unit can run them between $3,910 and $7,983, service contracts are a profitable way to protect these investments. 

Let’s face it: The era of cold calling is dead. At a time when U.S. consumers receive four billion robocalls a month—that’s nearly one to two phone calls every second—no homeowner wants to answer an unknown call in hopes that it just might be a plumbing or HVAC sales tech offering a preventative maintenance plan coupon. In today’s day and (digital) age, you’ll need a bona fide sales strategy.

For the past several decades, growing global climate concerns and surging demand for sustainable products have prompted countless industries to adjust their operations to reduce not only their consumers’ carbon footprint, but also their own. From evolving customer preferences to escalating emissions regulations, the decarbonization process in HVAC has now become simply unavoidable. 

So, are we feeling the heat yet, HVAC and plumbing pros? With record temperatures and wicked weather already blanketing most of the country, we bet that service calls for refrigerant leaks, faulty condensate pumps, and worn belts and fans have skyrocketed as more home and business owners cranked on their air conditioners. But keep cool, you know we’ve still gathered the latest news! 

Customer service tips are a dime a dozen, but the successful execution of those tips is worth so much more. 

A few years ago, if you had asked what the top safety tips were for plumbing businesses and their technicians, most answers would involve some sort of COVID-19 precautions. However, even as we stray further away from daunting mentions of the pandemic, we simply cannot neglect to continue the safety practices and procedures concerning general technicians and businesses’ well-being. 

We’ve wrapped up the first month of the second quarter, finalized our tax paperwork, and even refreshed the look of our website, all while maintaining typical operations along the way. If we had to guess, you’ve had a pretty busy month, too—that’s why we’re here to fill you in on the latest news!